An evolution into a platform that reaches farther. This is the culmination of what I have imagined for Write.as, the open source platform: enabling disparate writers to publish to a single writer's hub, e.g. read.write.as, to create a reading destination with many different authors, à la Medium.
Goals: Integration with the wider web. Implementation of “social” and other protocols that help writers share their work farther and expand the “tiny island” that is their personal blog.
Version 1.0 will be stable and production-ready, able to be spread around. It'll heavily incorporate feedback from the alpha stage .
Goals: Stability and ease of use. Uniqueness that makes it an appealing option in the crowded space of blogging platforms. An engaged developer and user community.
Ideally at this point we'll have built up a solid base of interest in the product to start letting the product take on the life of the community. This will be less about us as a central leader at this point if we can help it.
Growth We'll want to leverage other platforms to grow. For example, integrating with web hosts that offer one-click app set up.
We'll release the first version of our self-hosted blog software as an alpha, to get everything out there and start collecting feedback on it as early as possible. This worked well with Write.as, the hosted version.
Goals: Start with the bare-minimum. Add only what we find is truly necessary. Do we really need themes, plugins, comments? We'll put this out into the world and learn the answers, instead of building on conjecture.